Sunday 21 September 2014

Music Video Conventions - 'November Rain' by Guns 'n' Roses

In the music video for the song November Rain by Guns 'n' Roses, the stereotypical conventions of the music genre, and music videos are largely met.

Performance
The main convention of rock music videos is the performance from the artist. In this music video, there are several performances by the band, as well as several individual shots of the band member, guitarist Slash. This is a convention of rock music as this genre is seen as more of a band related genre, therefore a performance in the video is necessary to see the variation of physical instruments used in the production of the song, and the skill needed to play said instruments.

Narrative

The conventional narrative of the rock genre as a whole usually revolves around the lyrics of the text. In this case, the lyrics relate to the video significantly. The lyrics 'Because nothing lasts forever, and we both know hearts can change' are met with the showcase of an expensive wedding, and as the bride enters the car after the ceremony, she has a look on her face as if to say she is not fully committed to the marriage. 

Mise-en-scene
The mise-en scene in this text meets the conventions of a rock video largely. The stereotypical codes and conventions of mise-en scene in rock music videos includes performance based settings such as stages or shows, as well as dark and 'rock & roll' clothing types. This is showcased in this piece, particularly where the guitarist, Slash, is performing a guitar solo (pictured above). This clothing choice is seen as different, original and somewhat rebellious. This is where the equilibrium of music videos and the genre lies, as the artists are showcasing these clothing choices in the video text here.

Summary
To summarize, this music video for November Rain by Guns 'n' Roses meets the stereotypical codes and conventions of rock music videos in terms of narrative, performance aspects as well as mise-en scene and props. This is common throughout rock music videos, and due to Guns 'n' Roses large and popular status as being seen as rock legends, this is likely to be the case for the majority of their videos.

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